Job Description
Information about #31427 Channel Partner Marketing Senior Associate
Work Location: This role works remotely 3 days per week and works from our corporate office in Akron, Ohio every Tuesday and Wednesday.
Formulated to Care
GOJO, Makers of PURELL, is a company for people who want to help the world experience greater health and well-being. The positive impact of our innovative PURELL hand and surface hygiene solutions is driven by our 2,500 highly collaborative and creative team members, who love to learn, care for each other, and live our Purpose. We look for people who are inclusive, growth-oriented, and driven to find solutions to big challenges, and we actively support their well-being. If this inspires you, please join us at GOJO.
Role Objective
In this role, you will be accountable for the development and execution of channel partner engagement initiatives, promotional programs, and GOJO events that support the annual Channel Marketing strategy, and that inspire GOJO and PURELL advocacy among the audiences we serve.
Essential Functions and Responsibilities
This role is a mix of planning and tactical execution and will report to the Channel Partner Marketing Manager.
In support of the annual Channel Marketing strategy, work collaboratively to create enterprise and channel specific promotional and engagement programs aligned to key channel partner objectives and enterprise initiatives
Coordinate the registration, enrollment, audit and approval process for promotion programs.
Develop distributor sales representative support tactics that deepen seller engagement, reinforce connection, build advocacy, and drive sales.
Develop distributor sales representative training presentation content and communications.
Support the development and implementation of channel partner specific content and assets in alignment to the annual sales/marketing plan, as needed.
Report on the impact / engagement / success of the promotion and engagement elements
Lead the coordination and execution of key event core and logistics teams throughout the year, including vendor coordination, and budget management.
In partnership with Sales, Marketing and Innovation leaders, ensure connectivity and appropriate alignment to the overall enterprise strategy / key priorities.
Creates and sustains high levels of awareness and demand for all GOJO brands within target markets across all channel partner marketing and communication platforms.
Gather and leverage data and insights to measure event, engagement and promotions success and ROI.
Ensure consistency in content, support tools, and messaging align with GOJO brand standards.
Operate with a sense of purpose and urgency (when necessary); Demonstrate flawless execution and consistent follow-through
Education and Experience
Minimum three (3) years' experience in Marketing, Advertising or Communications required
BA/BS in Marketing, Advertising, Communications, Business, or related course of study preferred
Collaborative mindset and track record of managing cross-functional teams to drive strong execution across all stakeholder levels
Strong Leadership skills and an aptitude for developing repeatable best practices
Excellent written, verbal and advisory skills with strong attention to detail
Ability to develop and manage projects from strategic conception to tactical execution
Self-starter with an ability to manage multiple, fast-moving projects and competing priorities simultaneously
Trade show and event management experience a plus
Supervision/Coordination
Works collaboratively with GOJO cross-functional partners in sales, marketing, product management, sales operations, pricing, supply chain, and market development
This role does not manage other GOJO team members
Travel Requirements
Overnight Travel - 20% or greater - required
To Apply:
To apply for this position, please complete the online application process. You will have an opportunity to include your resume and a cover letter.
Recruiters, Search Agencies or others referring candidates to GOJO Industries, Inc. without written authorization from GOJO Industries, Inc. Human Resources will not be compensated in any way for their online referral even if GOJO Industries, Inc. hires the candidate. GOJO does not seek or respond to unsolicited resumes for positions that are not listed in the Careers section.
GOJO is an Affirmative Action/Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status or status as an individual with a disability. Applicants must be lawfully authorized to work in the United States.
