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Marketing Specialist, Email and Mobile Operations Job in Cleveland, Ohio US

Job Summary

Company: The Sherwin-Williams Company
Location: Cleveland, OH
Industries: Government and Military
Job Type: Full Time; Employee
Years of Experience: 1+ to 2 Years
Salary: $80,203.00 - $101,746.00 /year
Job Reference Code: 83529982

Marketing Specialist, Email and Mobile Operations

About the Job

Responsible for the day-to-day execution of email/SMS/push marketing campaigns across DIY and Wholesale

Translate business requirements into campaign audience selection strategies and rules

Work with the Data Operations team to translate business requirements into campaign audience selection strategies and rules, including complex segmentation and dynamic content set-up

Regularly review email, SMS and Push related reporting to monitor deliverability, mailing success, and to review program success as well as suggest future enhancements

Test/QA all emails before launch for accuracy, tracking, and rendering across multiple devices and email service providers as well an ensure ADA compliancy

Become a subject matter expert on email/SMS/push campaign operations and stay current with all best practices, strategies, industry standards and apply learnings to continually improve results

FORMAL EDUCATION:

Required:

Bachelor's Degree

KNOWLEDGE & EXPERIENCE:

Required:

2-4 years' experience working in enterprise-level marketing automation platforms
Testing and optimization experience
Excellent attention to detail
Effective verbal and written communication skills
Excellent time management and prioritization skills
Continuously knowledgeable on email campaign best practices (functionality, cadence, deliverability, etc.)
Proficient in Microsoft programs (Excel, PowerPoint, Outlook, etc).
Experience working in enterprise Marketing Automation platforms

Preferred:

Experience with HTML coding for email
Experience with SQL
Advanced Excel Experience (formulas, conditional formatting, etc).

Sherwin-Williams is proud to be an Affirmative Action, Equal Employment Opportunity, Inclusion and Diversity Supportive Employer. All qualified candidates will receive consideration for employment and will not be discriminated against based on race, color, religion, sex, sexual orientation, gender identify, national origin, protected veteran status, disability, age, pregnancy, genetic information, creed, marital status or any other consideration prohibited by law or by contract.

VEVRAA Federal Contractor requesting priority referral of protected veterans.

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