Collaborate with leadership and build relationships with B&N to support annual business plan objectives and develop framework for message driven, compelling content for our marketing pursuits.
B&N Senior Marketing Coordinator Responsibilities:
- Lead and support proposal efforts, including planning, writing, editing, coordination, and production of pursuit materials
- Work with pursuit teams to develop clear messaging, differentiators, and win themes for proposals and interviews
- Develop and edit interview materials, support rehearsals, and help teams prepare for shortlist presentations
- Build collaborative working relationships with project managers, technical staff, and leadership to improve pursuit strategy and marketing execution
- Support annual marketing plan execution
- Coordinate and maintain marketing tracking tools, including pursuit lists, conference trackers, tactics spreadsheets, and related reporting tools
- Support conference strategy and execution, including abstract development, speaker coordination, exhibit content, promotional materials, and post-event follow-up
- Help identify, develop, and repurpose thought leadership content tied to growth priorities
- Maintain and improve CRM data quality, support pursuit tracking, and encourage consistent use of CRM as a business development tool
- Support and reinforce content capture efforts for new project wins and other strategic content opportunities
- Use AI tools to support marketing and proposal processes, including content development, editing, research, quality control, and process improvements
- Identify opportunities to improve processes, reduce rework, and create more consistency across repeatable marketing tasks
Skills & Qualifications:
- Bachelor’s degree in Marketing, Communications, Journalism, Business, English, or a related field
- 7+ years of experience in a related marketing, proposal, or business development role required
- Prior AEC experience required
- Strong proposal and pursuit support experience, including writing, editing, messaging development, and deadline management
- Excellent written and verbal communication skills, with strong attention to detail and a clear, compelling writing style
- Strong organizational skills and the ability to manage multiple deadlines, shifting priorities, and cross-functional teams