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Business Development & Marketing Manager Job in Aurora, Ohio US

Business Development & Marketing Manager

Rotek Incorporated - Aurora, OH

Posted: 10/15/2019 - Expires: 11/14/2019

Job ID: 212943244

Job Description

Your responsibilities

The Business Development / Marketing Manager provides support to the inside and outside sales team while serving as subject matter expert and CRM administrator while promoting business development in the ring market. Provides overall support to sales team as needed/requested. Collects market data and market intelligence and communicates data into the Sales Team. Organizes and coordinates trade shows and exhibits. Responsible for marketing campaigns, PR announcements and other marketing activities. Individual Responsibilities & Accountabilities:
  • CRM administrator and subject matter expert for all matters related to Rotek CRM system.
  • Provides CRM reconciliation reporting, lost order reporting, OTD reporting and other reports on as needed basis.
  • Lead generation through email marketing, CRM, trade show, mailings, customer newsletters, sales updates.
  • Coordinates all Rotek trade show participation.
  • Development of sales collateral and sales aides.
  • Administers Rotek website and updates site on as needed basis.
  • Provides primary and secondary market research and competitive environment research on as needed basis.
  • Participates in Forging Industry Association FIA Marketing activities.
  • Identify advertisement opportunities in forging relevant magazines, associations, online platforms and coordinate advertisements.
  • Coordinate activity reports of ring reps and quarterly KPI evaluation of ring reps.
  • Ensures corporate tk branding guidelines are followed where applicable.
  • Provides ad copy and graphic support on as needed basis.
  • Coordinates all outbound and internal advertising efforts.
  • Special projects as needed.
  • Maintains a safe working environment by complying with all safety and environmental policies in the workplace. Advocates for and promotes a safe work environment by reporting near misses and/or other safety and environmental hazards, wearing all required PPE and encouraging others to do the same.

Your profile

Management Responsibilities:
  • Marketing Associate
Education Requirements:
  • Bachelor's Degree
  • 2+ years related experience

Equal Opportunity Employer–minorities/females/veterans/individuals with disabilities/sexual orientation/gender identity

Job Summary

Employment Type:
Full Time Employee
Job type:
Federal Contractor
Skill Based Partner:
Education Level:
High school graduate
Work Days:
Sun, Mon, Tue, Wed, Thu, Fri, Sat
Job Reference Code
Licenses / Certifications:
Display Recommended WorkKeys®Recommended WorkKeys®:
Applied Math: 4
Graphic Literacy: 4
Workplace Documentation: 4