Assistant or Associate Director Marketing and Fan Experience, Men's Basketball
Date: Jul 26, 2021
Cincinnati, OH, US
University of Cincinnati
Current UC employees must apply internally via SuccessFactors >
Founded in 1819, the University of Cincinnati embarks upon its third century - building on the past and defining the future by leading urban, public universities into a new era of innovation and impact through its strategic direction, . Underscoring the power of creativity, ingenuity, invention and inclusion, what's Next will accelerate our unrivaled momentum, evidenced by eight straight years of record enrollment and rankings that include placement among America's top 100 public universities by U.S. News & World Report. Home to a diverse student body of nearly 47,000 and more than 4,200 distinguished faculty, the university combines its Research 1 (Very High Research Activity) Carnegie Classification with a physical setting that The New York Times recently acclaimed as "the most ambitious campus design program in the country.
About the Department
The Cincinnati Bearcats compete at the highest level of intercollegiate athletics as a member of the American Athletic Conference. UC fields 18 varsity teams with over 500 student-athletes supported by over 150 full-time staff on the award-winning UC campus in Cincinnati, Ohio. The Bearcats have won seven national championships and 113 conference championships during its proud history. Numerous luminaries and Olympians have worn UC's red and black through the years including hall of fame legends Sandy Koufax, Oscar Robertson and Jack Twyman.
UC student-athletes averaged a 3.400 GPA in the fall of 2020 with 78 percent of our student-athletes earning spots on the honor roll.
The UC Department of Athletics is committed to connecting its community, enhancing its University and impacting the lives of its student-athletes as they prepare to change the world.
The University of Cincinnati (UC), Department of Athletics seeks applications for an Assistant or Associate Director, Marketing and Fan Experience (Program Coordinator) to work in the Marketing & Promotions unit. This is a full-time position, salaried, with a comprehensive benefits package. The position's rank will be determined based on the final candidate's experience.
The successful candidate will report to the Assistant AD and will be expected to deliver a world-class experience for our fans and manage a diverse range of marketing duties with a focus on generating revenue and increasing attendance at athletics events while following University of Cincinnati and departmental policies, NCAA Division I, and Conference bylaws and regulations.
The primary sport assignment will be Men's Basketball. Other sports will be assigned as needed.
Some duties include but are not limited to:
Serve as the primary and autonomous marketing contact for men's basketball and assigned sports, with a focus on revenue sports
Manage and implement all marketing and promotional plans for assigned sports
Assist in the marketing, promotion of football, including gameday operations and game presentation
Support fan experience elements for football, men's basketball, and other sports as needed, including but not limited to tailgating, open houses, spring games, pep rallies, etc.
Create strategies, build relationships, and implement fan experiences to positively differentiate live home events from watching on television, in turn enhancing fan engagement and increasing attendance at assigned sports, specifically through student, youth, family and community outreach efforts
Develop and implement creative, innovative and impactful ideas for fueling the intensity of interest in Bearcats athletics
Manage the student capstone and internship programs (Bearcats Marketing Association)
Serve as the liaison to campus and student organizations and develop creative and innovative strategies for deepening student engagement with athletics, utilizing resources such as email platform and Ruckus social media accounts
Participate in revenue generating initiatives, including but not limited to student season ticket sales
Support the day-to-day operations of the marketing department
The position requires evening and weekend hours.
Five (5) years of relevant work experience and/or other specialized training can be used in lieu of education requirement.
One (1) year of program coordination experience.
Interested and qualified applicants must apply online and include a cover letter of interest and a current CV/Resume. All certifications and other documentation can be uploaded using the Additional Documents section in the application. Applications without a cover letter and CV/Resume will not be considered for the position.
Physical Requirements/Work Environment
Office environment/no specific unusual physical or environmental demands.
The University of Cincinnati, as a multi-national and culturally diverse university, is committed to providing an inclusive, equitable and diverse place of learning and employment. As part of a complete job application you will be asked to include a Contribution to Diversity and Inclusion statement.
As a UC employee, and an employee of an Ohio public institution, if hired you will not contribute to the federal Social Security system, other than contributions to Medicare. Instead, UC employees have the option to contribute to a state retirement plan (OPERS, STRS) or an alternative retirement plan (ARP).
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Nearest Major Market: Cincinnati
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The University of Cincinnati is an Affirmative Action / Equal Opportunity Employer / Minority / Female / Disability / Veteran.