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Manager, Integrated Intelligence Job in Orrville, Ohio US

Manager, Integrated Intelligence

The J.M. Smucker Company - Orrville, OH

Posted: 9/14/2021 - Expires: 12/13/2021

Job ID: 231664675

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Job Description

Manager, Integrated Intelligence CO:LAB

WHO WE ARE AS A TEAM:

At The J. M. Smucker Company, the Insights + Intelligence CO:LAB inspires strategy and ideas that drive more consumers and shoppers to love our brands more often. We are the catalyst to deep consumer understanding, passion, intuition and ultimately serve as an expert for our brands over time. We do this by blending the art of understanding people and the grounding science of data to drive meaningful strategy, insights, and recommendations. The power of this collective team brings together the bet human-centric researchers (Consumer and shopper), advanced analytics and foresight professionals to drive a single source of truth that moves the business forward.

YOUR CRITICAL IMPACT:

In this role, you will be a key partner to the Brand Marketing, Consumer Engagement, and Innovation teams, uncovering critical dynamics of purchase behavior that guide business decisions. Through synthesis and triangulation of business analyses and other marketplace understanding, you will ensure that Smucker teams have a thorough understanding of market dynamics and develop appropriate actions to maximize business results.

KEY RESPONSIBILITIES:

Provide thought-leadership related to businesses and company performance, growth opportunities and targets by identifying and understanding where consumer data can help drive or support business decisions.

Lead ongoing business review analysis and cross-functional discussions

Continually "dig deeper" to provide perspective on the drivers behind category and brand business results, as well as opportunities for future improvement

Develop strong partnerships with marketing and cross functional team members

Develop and execute analytics learning plan

Lead analytic projects such as Purchase Structures, Marketing Mix Analysis and Brand Health Tracking

Communicate knowledge, insight, and recommendations clearly, succinctly and ensure action oriented.

Collaborate with data vendors to drive best-in-class partnerships that maximize analytic capabilities.

Partner with Insights team members to ensure that a total suite of insights capabilities is leveraged to address business questions in a holistic manner, connecting the dots and synthesizing content

Be a key contributor to other primary insights research such as consumer segmentation

QUALIFICATIONS

Education

BA/BS degree required; advanced degree preferred

Experience

Minimum of 5 years insights/analytics experience is required

Selection Criteria

Professional experience with a Consumer-Packaged Goods (CPG) company, retailer, or syndicated data provider is preferred

Strong analytical skills including experience analyzing, validating, and synthesizing data that translate to actionable insights.

Comprehensive experience with leveraging syndicated and crowdsourcing data (e.g., Nielsen, IRI, Numerator, POS, panel, ShopperSights/Spectra) is required

Experience in working with marketing mix or attribute models, optimizing marketing plans a plus

Deep knowledge of data analytics, modeling approaches and growth minded towards new approaches

Strong ability to craft clear story and present complex information clearly to a variety of audiences

Ability to identify patterns, test and learn and draw conclusions from ambiguous data

Excellent strategic and analytical mindset to help the company take insights-inspired business action

High personal standards of integrity

Possess a high level of emotional intelligence

Strong sense of curiosity

Strong interpersonal and communication skills is a must

Strong attention to detail and accuracy of output

Highly collaborative with the ability to draw on strengths and drive swiftly towards answers

Willingness to tackle a wide variety of projects, flow to the work, get involved in projects outside of core competencies

#LI-123

The J. M. Smucker Company (the “Company”) is an Equal Opportunity Employer.  No person will be discriminated against in hiring or in any other aspect of their employment on the basis of race, color, religion, sex (including pregnancy), age, national origin, ancestry, citizenship status, sexual orientation, gender identity or expression, transgender status, marital status, familial status, disability, genetic information, protected veteran/military status, or any other characteristic protected by applicable federal, state or local law.

Job Summary

Employment Type:
Full Time Employee
Job type:
Federal Contractor
Skill Based Partner:
No
Education Level:
No school grade completed
Work Days:
Mon, Tue, Wed, Thu, Fri
Job Reference Code
59495678
Salary
N/A
Licenses / Certifications:
N/A
Display Recommended WorkKeys®Recommended WorkKeys®:
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