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Associate Brand Manager Job in Columbus, Ohio US

Associate Brand Manager

National Registry of Emergency Medical Technicians - Columbus, OH

Posted: 11/19/2021 - Expires: 2/14/2022

Job ID: 234266832


Job Description


The National Registry of Emergency Medical Technicians, a non-profit organization based in Columbus, Ohio, is recruiting for a Full-Time  Associate Brand Manager. The National Registry is the nation’s EMS certification agency and credentials EMS professionals throughout the country and is the National Emergency Medical Services (EMS) Certification organization. The mission of the National Registry is to provide a valid, uniform process to assess the knowledge and skills required for competent practice of EMS professionals throughout their careers, and to maintain a registry of certification status. 

Working with National Registry:

The National Registry’s leadership and staff are passionate about protecting the public by ensuring the nation’s emergency medical services professionals, who work diligently to keep our communities safe, are competent and properly certified. We are a diverse team committed to quality, integrity, and professionalism, and work collaboratively to create a difference in the public safety and healthcare industry.  


The Associate Brand Manager provides an integral role for the National Registry of EMTs, encompassing fostering trust in the brand, managing the brand’s reputation, determining product-market fit, developing marketing and advertising strategies, and more. The Associate Brand Manager supports the organization and all its Teams; Examinations, Certification, Stakeholder Partnership, and Operational Support Teams – thus, an understanding of each of these facets of National Registry business operations is essential. This position reports to the Director of Marketing & Communications.  


Essential Functions are listed below; other duties may be assigned: 

Communication, Marketing, Branding Initiatives 

  • Work closely with the Director of Marketing & Communications to develop annual strategic brand marketing plans and the tactical implementation and execution of these plans.  
  • Support rollout of brand refresh and rebrands. 
  • Conduct brand and marketing research activities. 
  • Ensure messaging and marketing activities are aligned with our brand and the company’s values.  
  • Regularly review and audit our digital presence. 
  • Support new product/service development and expansion efforts. 
  • Determine appropriate metrics to articulate success and identify opportunities.  
  • In partnership with the Director and cross-functional areas, define, build, maintain and enhance the brand experience.  
  • Capture the Voice of the Customer and identify and advocate stakeholder needs. 
  • Play an important role in the development and maintenance of the annual strategic planning calendar, setting the department up for success.  
  • Support with event marketing to create branded experiences and collateral strategy.  

National Registry Mission support 

  • When appropriate, assist in answering stakeholder questions and seeking resolution. 
  • Work on multiple projects, work within associated deadlines, prioritize work, and always look for ways to improve.
  • Assist others and advance the organization through process improvement and project management.? 
  • Other duties as assigned. 

Experience, Education, Certification and Skill Requirements: 

  • 4-year degree in marketing, communications, journalism or related field or equivalent experience required
  • 5+ years of brand, marketing, or related field preferred

Job Competencies  

  • Utilizes current communications skills and tactics to implement the National Registry’s brand strategy. 
  • High degree of creativity and tact in writing, including the ability to edit copy for review by multiple audiences. 
  • Data-driven. 
  • Strong planning and organization skills. 
  • Possesses exceptional interpersonal and communication skills, both oral and written. 
  • Must be resourceful and demonstrate the ability to work individually and as a team member with staff and executives. 
  • Acquire and maintain a detailed knowledge of the company’s policies, principles, and strategies, and keep up to date with relevant developments. 
  • Ability to utilize National Registry systems, website, and appropriate databases. 
  • Possesses exceptional interpersonal and communication skills, both oral and written. 
  • Comfortable with ambiguity; can handle the unexpected with flexibility. 
  • Has high ethics and integrity. 
  • Strong problem-solving and decision-making skills. 
  • Exhibits the ability to be flexible and adaptable to change while maintaining dependability. 
  • Strong ability to take initiative and be resourceful. 
  • Strong desire to develop one’s self. 
  • Knows, understands, and supports the mission of the National Registry. 

Specific Requirements: 

  • Must be able to perform advanced math skills, adding, subtracting, dividing, etc.
  • Must be able to accomplish tasks via the electronic environment such as video conferencing and digital collaboration. 
  • Must be able to effectively use a keyboard

The National Registry is an equal opportunity employer. All persons will be considered for employment without discrimination against race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.


For more information on the National Registry, visit

Job Summary

Employment Type:
Full Time Employee
Job type:
Regular Employment
Skill Based Partner:
Education Level:
Bachelor's degree
Work Days:
Mon, Tue, Wed, Thu, Fri
Job Reference Code
Licenses / Certifications:
Display Recommended WorkKeys®Recommended WorkKeys®:
Applied Math: 5
Graphic Literacy: 5

Workplace Documentation: 5