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Date: 03/18/2026

Sales Engineers

Sell business goods or services, the selling of which requires a technical background equivalent to a baccalaureate degree in engineering.

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    Work Activities

    Work Activities

    • Plan and modify product configurations to meet customer needs.
    • Attend company training seminars to become familiar with product lines.
    • Secure and renew orders and arrange delivery.
    • Keep informed on industry news and trends, products, services, competitors, relevant information about legacy, existing, and emerging technologies, and the latest product-line developments.
    • Visit prospective buyers at commercial, industrial, or other establishments to show samples or catalogs, and to inform them about product pricing, availability, and advantages.
    • Maintain sales forecasting reports.
    • Attend trade shows and seminars to promote products or to learn about industry developments.
    • Sell products requiring extensive technical expertise and support for installation and use, such as material handling equipment, numerical-control machinery, or computer systems.
    • Diagnose problems with installed equipment.
    • Identify resale opportunities and support them to achieve sales plans.
    • Develop, present, or respond to proposals for specific customer requirements, including request for proposal responses and industry-specific solutions.
    • Confer with customers and engineers to assess equipment needs and to determine system requirements.
    • Research and identify potential customers for products or services.
    • Train team members in the customer applications of technologies.
    • Provide technical and non-technical support and services to clients or other staff members regarding the use, operation, and maintenance of equipment.
    • Provide information needed for the development of custom-made machinery.
    • Report to supervisors about prospective firms' credit ratings.
    • Collaborate with sales teams to understand customer requirements, to promote the sale of company products, and to provide sales support.
    • Secure and renew orders and arrange delivery.
    • Arrange for demonstrations or trial installations of equipment.
    • Confer with customers and engineers to assess equipment needs and to determine system requirements.
    • Document account activities, generate reports, and keep records of business transactions with customers and suppliers.
    • Develop sales plans to introduce products in new markets.
    • Write technical documentation for products.
    • Prepare and deliver technical presentations that explain products or services to customers and prospective customers.
    • Create sales or service contracts for products or services.
    • Prepare and deliver technical presentations that explain products or services to customers and prospective customers.
    • Visit prospective buyers at commercial, industrial, or other establishments to show samples or catalogs, and to inform them about product pricing, availability, and advantages.
    • Prepare and deliver technical presentations that explain products or services to customers and prospective customers.
    • Recommend improved materials or machinery to customers, documenting how such changes will lower costs or increase production.
    • Recommend improved materials or machinery to customers, documenting how such changes will lower costs or increase production.

    Skills

    • Technology Design

      Making equipment and technology useful for customers.

    • Active Learning

      Figuring out how to use new ideas or things.

    • Operation and Control

      Using equipment or systems.

    • Active Listening

      Listening to others, not interrupting, and asking good questions.

    • Speaking

      Talking to others.

    • Quality Control Analysis

      Testing how well a product or service works.

    • Management of Personnel Resources

      Selecting and managing the best workers for a job.

    • Operations Analysis

      Figuring out what a product or service needs to be able to do.

    • Judgment and Decision Making

      Thinking about the pros and cons of different options and picking the best one.

    • Learning Strategies

      Using the best training or teaching strategies for learning new things.

    • Complex Problem Solving

      Noticing a problem and figuring out the best way to solve it.

    • Systems Analysis

      Figuring out how a system should work and how changes in the future will affect it.

    • Systems Evaluation

      Measuring how well a system is working and how to improve it.

    • Management of Financial Resources

      Making spending decisions and keeping track of what is spent.

    • Instructing

      Teaching people how to do something.

    • Coordination

      Changing what is done based on other people's actions.

    • Mathematics

      Using math to solve problems.

    • Persuasion

      Talking people into changing their minds or their behavior.

    • Time Management

      Managing your time and the time of other people.

    • Critical Thinking

      Thinking about the pros and cons of different ways to solve a problem.

    • Writing

      Writing things for co-workers or customers.

    • Repairing

      Repairing machines or systems using the right tools.

    • Monitoring

      Keeping track of how well people and/or groups are doing in order to make improvements.

    • Troubleshooting

      Figuring out what is causing equipment, machines, wiring, or computer programs to not work.

    • Negotiation

      Bringing people together to solve differences.

    • Programming

      Writing computer programs.

    • Reading Comprehension

      Reading work-related information.

    • Management of Material Resources

      Managing equipment and materials.

    • Equipment Maintenance

      Planning and doing the basic maintenance on equipment.

    • Equipment Selection

      Deciding what kind of tools and equipment are needed to do a job.

    • Installation

      Installing equipment, machines, wiring, or computer programs.

    • Social Perceptiveness

      Understanding people's reactions.

    • Operations Monitoring

      Watching gauges, dials, or display screens to make sure a machine is working.

    • Science

      Using scientific rules and strategies to solve problems.

    • Service Orientation

      Looking for ways to help people.

    WorkKeys®

    Applied Math
    6
    Workplace Documents
    6
    Graphic Literacy
    5

    Abilities

    • Oral Comprehension

      Listening and understanding what people say.

    • Speed of Limb Movement

      Quickly moving your arms and legs.

    • Depth Perception

      Deciding which thing is closer or farther away from you, or deciding how far away it is from you.

    • Mathematical Reasoning

      Choosing the right type of math to solve a problem.

    • Stamina

      Exercising for a long time without getting out of breath.

    • Dynamic Flexibility

      Quickly and repeatedly bending, stretching, twisting, or reaching out with your body, arms, and/or legs.

    • Dynamic Strength

      Exercising for a long time without your muscles getting tired.

    • Memorization

      Remembering words, numbers, pictures, or steps.

    • Arm-Hand Steadiness

      Keeping your arm or hand steady.

    • Gross Body Equilibrium

      Keeping your balance or staying upright.

    • Number Facility

      Adding, subtracting, multiplying, or dividing.

    • Time Sharing

      Doing two or more things at the same time.

    • Category Flexibility

      Grouping things in different ways.

    • Visualization

      Imagining how something will look after it is moved around or changed.

    • Information Ordering

      Ordering or arranging things.

    • Spatial Orientation

      Knowing where things are around you.

    • Multilimb Coordination

      Using your arms and/or legs together while sitting, standing, or lying down.

    • Glare Sensitivity

      Seeing something even if there is a glare or very bright light.

    • Reaction Time

      Quickly moving your hand, finger, or foot based on a sound, light, picture or other command.

    • Extent Flexibility

      Bending, stretching, twisting, or reaching with your body, arms, and/or legs.

    • Inductive Reasoning

      Making general rules or coming up with answers from lots of detailed information.

    • Perceptual Speed

      Quickly comparing groups of letters, numbers, pictures, or other things.

    • Explosive Strength

      Jumping, sprinting, or throwing something.

    • Speed of Closure

      Quickly knowing what you are looking at.

    • Peripheral Vision

      Seeing something to your side when your are looking ahead.

    • Flexibility of Closure

      Seeing hidden patterns.

    • Static Strength

      Lifting, pushing, pulling, or carrying.

    • Far Vision

      Seeing details that are far away.

    • Auditory Attention

      Paying attention to one sound while there are other distracting sounds.

    • Manual Dexterity

      Holding or moving items with your hands.

    • Oral Expression

      Communicating by speaking.

    • Hearing Sensitivity

      Telling the difference between sounds.

    • Wrist-Finger Speed

      Making fast, simple, repeated movements of your fingers, hands, and wrists.

    • Selective Attention

      Paying attention to something without being distracted.

    • Visual Color Discrimination

      Noticing the difference between colors, including shades and brightness.

    • Sound Localization

      Noticing the direction that a sound came from.

    • Control Precision

      Quickly changing the controls of a machine, car, truck or boat.

    • Speech Clarity

      Speaking clearly.

    • Fluency of Ideas

      Coming up with lots of ideas.

    • Trunk Strength

      Using your lower back and stomach.

    • Deductive Reasoning

      Using rules to solve problems.

    • Finger Dexterity

      Putting together small parts with your fingers.

    • Originality

      Creating new and original ideas.

    • Written Comprehension

      Reading and understanding what is written.

    • Night Vision

      Seeing at night or under low light.

    • Speech Recognition

      Recognizing spoken words.

    • Near Vision

      Seeing details up close.

    • Written Expression

      Communicating by writing.

    • Problem Sensitivity

      Noticing when problems happen.

    • Response Orientation

      Quickly deciding if you should move your hand, foot, or other body part.

    • Gross Body Coordination

      Moving your arms, legs, and mid-section together while your whole body is moving.

    • Rate Control

      Changing when and how fast you move based on how something else is moving.

    Knowledge

    • Personnel and Human Resources

      Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

    • Mathematics

      Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

    • Physics

      Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub-atomic structures and processes.

    • Production and Processing

      Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.

    • Administrative

      Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.

    • Sociology and Anthropology

      Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures, and their history and origins.

    • Engineering and Technology

      Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.

    • Medicine and Dentistry

      Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.

    • Law and Government

      Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.

    • Transportation

      Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.

    • Customer and Personal Service

      Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

    • Economics and Accounting

      Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.

    • Administration and Management

      Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

    • Biology

      Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.

    • Building and Construction

      Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.

    • Geography

      Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.

    • Public Safety and Security

      Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.

    • Philosophy and Theology

      Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.

    • Sales and Marketing

      Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

    • Mechanical

      Knowledge of machines and tools, including their designs, uses, repair, and maintenance.

    • Food Production

      Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.

    • English Language

      Knowledge of the structure and content of the English language including the meaning and spelling of words, and rules of composition and grammar.

    • History and Archeology

      Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.

    • Design

      Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.

    • Computers and Electronics

      Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

    • Chemistry

      Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.

    • Foreign Language

      Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.

    • Therapy and Counseling

      Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.

    • Psychology

      Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

    • Education and Training

      Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

    • Communications and Media

      Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

    • Telecommunications

      Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

    • Fine Arts

      Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.

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    Pay

    • Ohio Annual Salary 90360/yr
    • Typical Salary
    • Ohio Hourly Wage 43.44/hr
    • Typical Hourly Wage

    Ohio Employment Trends

    • Currently Employed 1,860
    • Yearly Projected Openings 170

    Typical Education

    Personality

    Enterprising: People interested in this work like activities that include leading, making decisions, and business.They do well at jobs that need:
    • Initiative
    • Self-Confidence
    • Perseverance
    • Innovation
    • Adaptability
    • Social Orientation

    Tools

    • Desktop computers
    • Mainframe computers
    • Notebook computers
    • Personal computers

    Technology

    • Access software
    • Administration software
    • Application server software
    • Authentication server software
    • Business intelligence and data analysis software
    • Calendar and scheduling software
    • Cloud-based data access and sharing software
    • Cloud-based management software
    • Communications server software
    • Computer aided design CAD software
    • Content workflow software
    • Customer relationship management CRM software
    • Data base management system software
    • Data base reporting software
    • Data base user interface and query software
    • Development environment software
    • Document management software
    • Electronic mail software
    • Enterprise application integration software
    • Enterprise resource planning ERP software
    • Expert system software
    • Financial analysis software
    • Graphics or photo imaging software
    • Internet browser software
    • Internet directory services software
    • Internet protocol IP multimedia subsystem software
    • Network monitoring software
    • Network security and virtual private network VPN equipment software
    • Network security or virtual private network VPN management software
    • Object or component oriented development software
    • Office suite software
    • Operating system software
    • Presentation software
    • Process mapping and design software
    • Project management software
    • Spreadsheet software
    • Switch or router software
    • Transaction security and virus protection software
    • Video conferencing software
    • Web platform development software
    • Word processing software

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