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Date: 03/17/2025

Sales Managers

Plan, direct, or coordinate the actual distribution or movement of a product or service to the customer. Coordinate sales distribution by establishing sales territories, quotas, and goals and establish training programs for sales representatives. Analyze sales statistics gathered by staff to determine sales potential and inventory requirements and monitor the preferences of customers.

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    Work Activities

    Work Activities

    • Prepare budgets and approve budget expenditures.
    • Confer with potential customers regarding equipment needs, and advise customers on types of equipment to purchase.
    • Direct foreign sales and service outlets of an organization.
    • Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
    • Monitor customer preferences to determine focus of sales efforts.
    • Assess marketing potential of new and existing store locations, considering statistics and expenditures.
    • Direct and coordinate activities involving sales of manufactured products, services, commodities, real estate, or other subjects of sale.
    • Review operational records and reports to project sales and determine profitability.
    • Oversee regional and local sales managers and their staffs.
    • Determine price schedules and discount rates.
    • Direct clerical staff to keep records of export correspondence, bid requests, and credit collections, and to maintain current information on tariffs, licenses, and restrictions.
    • Resolve customer complaints regarding sales and service.
    • Plan and direct staffing, training, and performance evaluations to develop and control sales and service programs.
    • Visit franchised dealers to stimulate interest in establishment or expansion of leasing programs.
    • Advise dealers and distributors on policies and operating procedures to ensure functional effectiveness of business.
    • Direct, coordinate, and review sales and service accounting and record-keeping, as well as receiving and shipping.
    • Prepare budgets and approve budget expenditures.
    • Confer or consult with department heads to plan advertising services and to secure information on equipment and customer specifications.
    • Represent company at trade association meetings to promote products.

    Skills

    • Writing

      Writing things for co-workers or customers.

    • Operation and Control

      Using equipment or systems.

    • Operations Monitoring

      Watching gauges, dials, or display screens to make sure a machine is working.

    • Time Management

      Managing your time and the time of other people.

    • Persuasion

      Talking people into changing their minds or their behavior.

    • Monitoring

      Keeping track of how well people and/or groups are doing in order to make improvements.

    • Operations Analysis

      Figuring out what a product or service needs to be able to do.

    • Learning Strategies

      Using the best training or teaching strategies for learning new things.

    • Judgment and Decision Making

      Thinking about the pros and cons of different options and picking the best one.

    • Installation

      Installing equipment, machines, wiring, or computer programs.

    • Speaking

      Talking to others.

    • Systems Analysis

      Figuring out how a system should work and how changes in the future will affect it.

    • Management of Material Resources

      Managing equipment and materials.

    • Active Listening

      Listening to others, not interrupting, and asking good questions.

    • Mathematics

      Using math to solve problems.

    • Technology Design

      Making equipment and technology useful for customers.

    • Complex Problem Solving

      Noticing a problem and figuring out the best way to solve it.

    • Coordination

      Changing what is done based on other people's actions.

    • Active Learning

      Figuring out how to use new ideas or things.

    • Programming

      Writing computer programs.

    • Critical Thinking

      Thinking about the pros and cons of different ways to solve a problem.

    • Management of Personnel Resources

      Selecting and managing the best workers for a job.

    • Equipment Maintenance

      Planning and doing the basic maintenance on equipment.

    • Quality Control Analysis

      Testing how well a product or service works.

    • Systems Evaluation

      Measuring how well a system is working and how to improve it.

    • Management of Financial Resources

      Making spending decisions and keeping track of what is spent.

    • Reading Comprehension

      Reading work-related information.

    • Negotiation

      Bringing people together to solve differences.

    • Troubleshooting

      Figuring out what is causing equipment, machines, wiring, or computer programs to not work.

    • Equipment Selection

      Deciding what kind of tools and equipment are needed to do a job.

    • Instructing

      Teaching people how to do something.

    • Science

      Using scientific rules and strategies to solve problems.

    • Repairing

      Repairing machines or systems using the right tools.

    • Social Perceptiveness

      Understanding people's reactions.

    • Service Orientation

      Looking for ways to help people.

    WorkKeys®

    Applied Math
    5
    Workplace Documents
    5
    Graphic Literacy
    5

    Abilities

    • Visual Color Discrimination

      Noticing the difference between colors, including shades and brightness.

    • Peripheral Vision

      Seeing something to your side when your are looking ahead.

    • Wrist-Finger Speed

      Making fast, simple, repeated movements of your fingers, hands, and wrists.

    • Multilimb Coordination

      Using your arms and/or legs together while sitting, standing, or lying down.

    • Oral Comprehension

      Listening and understanding what people say.

    • Rate Control

      Changing when and how fast you move based on how something else is moving.

    • Memorization

      Remembering words, numbers, pictures, or steps.

    • Hearing Sensitivity

      Telling the difference between sounds.

    • Information Ordering

      Ordering or arranging things.

    • Mathematical Reasoning

      Choosing the right type of math to solve a problem.

    • Gross Body Equilibrium

      Keeping your balance or staying upright.

    • Depth Perception

      Deciding which thing is closer or farther away from you, or deciding how far away it is from you.

    • Control Precision

      Quickly changing the controls of a machine, car, truck or boat.

    • Deductive Reasoning

      Using rules to solve problems.

    • Trunk Strength

      Using your lower back and stomach.

    • Auditory Attention

      Paying attention to one sound while there are other distracting sounds.

    • Reaction Time

      Quickly moving your hand, finger, or foot based on a sound, light, picture or other command.

    • Fluency of Ideas

      Coming up with lots of ideas.

    • Written Comprehension

      Reading and understanding what is written.

    • Flexibility of Closure

      Seeing hidden patterns.

    • Static Strength

      Lifting, pushing, pulling, or carrying.

    • Time Sharing

      Doing two or more things at the same time.

    • Arm-Hand Steadiness

      Keeping your arm or hand steady.

    • Manual Dexterity

      Holding or moving items with your hands.

    • Category Flexibility

      Grouping things in different ways.

    • Selective Attention

      Paying attention to something without being distracted.

    • Sound Localization

      Noticing the direction that a sound came from.

    • Speech Recognition

      Recognizing spoken words.

    • Speed of Closure

      Quickly knowing what you are looking at.

    • Originality

      Creating new and original ideas.

    • Written Expression

      Communicating by writing.

    • Response Orientation

      Quickly deciding if you should move your hand, foot, or other body part.

    • Dynamic Strength

      Exercising for a long time without your muscles getting tired.

    • Speed of Limb Movement

      Quickly moving your arms and legs.

    • Night Vision

      Seeing at night or under low light.

    • Glare Sensitivity

      Seeing something even if there is a glare or very bright light.

    • Number Facility

      Adding, subtracting, multiplying, or dividing.

    • Spatial Orientation

      Knowing where things are around you.

    • Problem Sensitivity

      Noticing when problems happen.

    • Near Vision

      Seeing details up close.

    • Speech Clarity

      Speaking clearly.

    • Gross Body Coordination

      Moving your arms, legs, and mid-section together while your whole body is moving.

    • Extent Flexibility

      Bending, stretching, twisting, or reaching with your body, arms, and/or legs.

    • Finger Dexterity

      Putting together small parts with your fingers.

    • Stamina

      Exercising for a long time without getting out of breath.

    • Dynamic Flexibility

      Quickly and repeatedly bending, stretching, twisting, or reaching out with your body, arms, and/or legs.

    • Visualization

      Imagining how something will look after it is moved around or changed.

    • Oral Expression

      Communicating by speaking.

    • Far Vision

      Seeing details that are far away.

    • Explosive Strength

      Jumping, sprinting, or throwing something.

    • Perceptual Speed

      Quickly comparing groups of letters, numbers, pictures, or other things.

    • Inductive Reasoning

      Making general rules or coming up with answers from lots of detailed information.

    Knowledge

    • Medicine and Dentistry

      Knowledge of the information and techniques needed to diagnose and treat human injuries, diseases, and deformities. This includes symptoms, treatment alternatives, drug properties and interactions, and preventive health-care measures.

    • Building and Construction

      Knowledge of materials, methods, and the tools involved in the construction or repair of houses, buildings, or other structures such as highways and roads.

    • History and Archeology

      Knowledge of historical events and their causes, indicators, and effects on civilizations and cultures.

    • Geography

      Knowledge of principles and methods for describing the features of land, sea, and air masses, including their physical characteristics, locations, interrelationships, and distribution of plant, animal, and human life.

    • Law and Government

      Knowledge of laws, legal codes, court procedures, precedents, government regulations, executive orders, agency rules, and the democratic political process.

    • Customer and Personal Service

      Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.

    • Administration and Management

      Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.

    • Public Safety and Security

      Knowledge of relevant equipment, policies, procedures, and strategies to promote effective local, state, or national security operations for the protection of people, data, property, and institutions.

    • English Language

      Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.

    • Engineering and Technology

      Knowledge of the practical application of engineering science and technology. This includes applying principles, techniques, procedures, and equipment to the design and production of various goods and services.

    • Fine Arts

      Knowledge of the theory and techniques required to compose, produce, and perform works of music, dance, visual arts, drama, and sculpture.

    • Economics and Accounting

      Knowledge of economic and accounting principles and practices, the financial markets, banking, and the analysis and reporting of financial data.

    • Biology

      Knowledge of plant and animal organisms, their tissues, cells, functions, interdependencies, and interactions with each other and the environment.

    • Therapy and Counseling

      Knowledge of principles, methods, and procedures for diagnosis, treatment, and rehabilitation of physical and mental dysfunctions, and for career counseling and guidance.

    • Production and Processing

      Knowledge of raw materials, production processes, quality control, costs, and other techniques for maximizing the effective manufacture and distribution of goods.

    • Telecommunications

      Knowledge of transmission, broadcasting, switching, control, and operation of telecommunications systems.

    • Transportation

      Knowledge of principles and methods for moving people or goods by air, rail, sea, or road, including the relative costs and benefits.

    • Foreign Language

      Knowledge of the structure and content of a foreign (non-English) language including the meaning and spelling of words, rules of composition and grammar, and pronunciation.

    • Mathematics

      Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.

    • Physics

      Knowledge and prediction of physical principles, laws, their interrelationships, and applications to understanding fluid, material, and atmospheric dynamics, and mechanical, electrical, atomic and sub-atomic structures and processes.

    • Psychology

      Knowledge of human behavior and performance; individual differences in ability, personality, and interests; learning and motivation; psychological research methods; and the assessment and treatment of behavioral and affective disorders.

    • Administrative

      Knowledge of administrative and office procedures and systems such as word processing, managing files and records, stenography and transcription, designing forms, and workplace terminology.

    • Education and Training

      Knowledge of principles and methods for curriculum and training design, teaching and instruction for individuals and groups, and the measurement of training effects.

    • Food Production

      Knowledge of techniques and equipment for planting, growing, and harvesting food products (both plant and animal) for consumption, including storage/handling techniques.

    • Computers and Electronics

      Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.

    • Communications and Media

      Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.

    • Personnel and Human Resources

      Knowledge of principles and procedures for personnel recruitment, selection, training, compensation and benefits, labor relations and negotiation, and personnel information systems.

    • Design

      Knowledge of design techniques, tools, and principles involved in production of precision technical plans, blueprints, drawings, and models.

    • Sales and Marketing

      Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.

    • Philosophy and Theology

      Knowledge of different philosophical systems and religions. This includes their basic principles, values, ethics, ways of thinking, customs, practices, and their impact on human culture.

    • Mechanical

      Knowledge of machines and tools, including their designs, uses, repair, and maintenance.

    • Chemistry

      Knowledge of the chemical composition, structure, and properties of substances and of the chemical processes and transformations that they undergo. This includes uses of chemicals and their interactions, danger signs, production techniques, and disposal methods.

    • Sociology and Anthropology

      Knowledge of group behavior and dynamics, societal trends and influences, human migrations, ethnicity, cultures, and their history and origins.

    Career Video

    Additional videos and more information available on CareerOneStop

    Pay

    • Ohio Annual Salary 134440/yr
    • Typical Salary
    • Ohio Hourly Wage 64.64/hr
    • Typical Hourly Wage

    Ohio Employment Trends

    • Currently Employed 16,250
    • Yearly Projected Openings 1210

    Typical Education

    Personality

    Enterprising: People interested in this work like activities that include leading, making decisions, and business.They do well at jobs that need:
    • Initiative
    • Integrity
    • Adaptability/Flexibility
    • Dependability
    • Leadership
    • Stress Tolerance

    Tools

    • Desktop computers
    • Notebook computers
    • Personal computers
    • Scanners
    • Tablet computers

    Technology

    • Accounting software
    • Analytical or scientific software
    • Business intelligence and data analysis software
    • Calendar and scheduling software
    • Cloud-based data access and sharing software
    • Cloud-based management software
    • Computer aided design CAD software
    • Customer relationship management CRM software
    • Data base management system software
    • Data base reporting software
    • Data base user interface and query software
    • Data mining software
    • Desktop communications software
    • Desktop publishing software
    • Development environment software
    • Document management software
    • Electronic mail software
    • Enterprise resource planning ERP software
    • Enterprise system management software
    • Financial analysis software
    • Geographic information system
    • Graphics or photo imaging software
    • Human resources software
    • Information retrieval or search software
    • Internet browser software
    • Inventory management software
    • Object or component oriented development software
    • Office suite software
    • Operating system software
    • Presentation software
    • Process mapping and design software
    • Project management software
    • Sales and marketing software
    • Spreadsheet software
    • Transaction security and virus protection software
    • Video conferencing software
    • Video creation and editing software
    • Web page creation and editing software
    • Web platform development software
    • Word processing software

    Tags

    • InDemand occupations are considered a priority by the state of Ohio.

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